After the success of its 10th anniversary event last year, the QCHIF (or FISQ) is back with an event sure to inspire and involve even more members of our network!
PANEL GÉNOME QUÉBEC AND BIOQUÉBEC
Health innovations and public understanding: The urgent need to close the gap
Is it possible to successfully take a turn towards innovation in health without public support? For major international leaders, the answer is “no.” So what if our big challenge for coming years was to make ourselves understood?
This panel will assess how well the life sciences sector is faring when it comes to getting its message out. Are we targeting the right audiences? Do we truly understand the importance of communication and the risk of not communicating? How can we use communications in a context of cultural change? Why is it so difficult to be heard? What does the media landscape look like in 2017?
Journalists and skilled public speakers will get together to share their understanding of the situation and discuss existing challenges to the successful and sustainable shift to innovation in health.
Pierre Lavoie, Cofounder and Vice President of the Grand défi Pierre Lavoie
Michel Rochon, Scientific Journalist
Étienne Crevier, President and CEO of BiogeniQ
Journalist Esther Bégin will be hosting the panel.